Sunday, March 11, 2007

You, inc.

Yesterday in our local bookstore, I stumbled across "You, Inc.: The Art of Selling Yourself" by Harry Beckwith and Christine Clifford Beckwith. I immediately liked it (for its title, its format and quality of paper!) and hence, I bought it.

Its been a while since I last read a book spanning more than 300 pages on a single weekend (especially on a nice, warm and sunny weekend) - this book is wonderful. Everyone should own it, and read it as often as possible. Go and do yourself a favor, buy it. Now.

"Selling yourself" is what you do all your life - from early childhood to old age. You might as well read up on it. The book is full of wisdom, in terse and fun-to-read style, not one of these books that are abundand with motivational stories and little else.

If you read just one book this year, read this one.

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